This past fall Neroli Spa renovated and moved into a beautiful new space on West Main St. in Charlottesville, VA designed by Michelle Phelas. I helped them with a total rebranding to go with their new modern digs, including a new logo, signage, lots of print materials, architectural and product photography, email campaigns, and restyled website.
A sampling of a few pieces is below. Visit their website at neroli-spa.com to see their treatment offerings and more!
The new upstairs space
Holiday gift guide email (including new logo and product photography)
Rack card (these photos by Andrea Shirey Photography)
Old Metropolitan Hall has been finished for a while, and has been photographed by many wonderful photographers, as you can see on their website (courtesy of Albano Design)! But I finally went in and took some architectural shots partly to follow up on my post of the construction progress, and also for Jeannette Andamasaris (jaidstyle.com), who designed the space. Jeannette needed some photos for her website, especially of small architectural design details, so that is what I focused on. A few from the shoot here!
Some shots from a little portrait session yesterday for my dear mom, the accomplished attorney who is speaking at her high school’s graduation…
A few shots here from last week’s hike to Humpback Rock, near Charlottesville, VA. Saw interesting forest critters (I really don’t know whether that is chewing gum or some sort of neon mushroom) and somehow also kept my vertically curious brother from falling over the edge.
Old Metropolitan Hall is a new event venue coming this fall to the Downtown Mall in Charlottesville, VA.
Renovations of the historic space are underway, and include blasting a tunnel below neighboring stores to add room for bathrooms.
I put together some ads to introduce the space in a few local papers and magazines. As you’ll see in the photos below, the place is completely gutted so there isn’t much to show yet, but we used a conceptual drawing done by the interior designer Jeannette Andamasaris to show where it is headed.
Here are some photos of the project, I’ll be tracking the progress and doing the website so there will be more updates to come!
The Exterior (on the Mall at 1st and Main St)
Dynamite! The Door to the New Hallway.
Down the Rabbit Hole
The "Stairs" to the Downstairs Lounge.
These awesome old ceiling tiles will be preserved...
...as will these bricks.
There is a very cool project getting underway in Charlottesville- some old houses on Oakhurst Circle are getting restored and converted into urban inns, and a new upscale apartment building will also be built in an adjoining lot. The work is just getting started, but I made a couple of landing pages to start the Inn’s web presence, take a look at oakhurstinn.com.
The cherry blossoms in DC are out like crazy, ahead of time and purdy as ever. I went for a run this evening and when I got down to the Tidal Basin immediately wished I had brought my camera. My phone and I did the best we could.
I caught this little guy getting after it yesterday morning. Looks to me like a fantastic breakfast.